What are Switchwords and how they work. It’s no secret that changing your energy can change your circumstance, but sometimes getting your outlook to where it needs to be requires some internal activation. And that’s just what Switchwords are: carefully chosen, powerful words that switch on your subconscious. The chosen word changes your belief and behavior at a core level to help you manifest your deepest desires. They help clear perceived blocks to your success opening the path for you to attain wealth, love, health, happiness and so much more.